Mad Men - Season 4

First aired: 7/25/2010 13 episodes

Season four takes place between November 1964 and October 1965. It is set at the new and considerably more modern advertising agency, Sterling Cooper Draper Pryce. The main narrative of the fourth season is driven by Don Draper's identity crisis. As Don falls deeper into existential despair, he begins regularly meeting with women of loose moral character and faces debilitating alcoholism.

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Episodes

1. Public Relations

Aired: 7/25/2010

Don deals with a trade-paper interview but doesn't want to talk about himself. A manufacturer of a "wholesome" two-piece bathing suit wants to hire the firm but doesn't want anything too risque. Pete and Peggy try to secure more money for the firm.

2. Christmas Comes But Once a Year

Aired: 8/1/2010

The agency's Christmas party is nearly spoiled by the late arrival of a surprise and not-so-welcome visitor.

3. The Good News

Aired: 8/8/2010

Don takes a trip. Joan has scheduling problems. Don and Lane get to know each other a little better.

4. The Rejected

Aired: 8/15/2010

An edict from Roger and Lane puts Pete in a personal dilemma.

5. The Chrysanthemum and the Sword

Aired: 8/22/2010

Don and Pete disregard Roger's plans in order to land a new client.

6. Waldorf Stories

Aired: 8/29/2010

Peggy clashes with her new creative partner; Don pitches under unusual circumstances.

7. The Suitcase

Aired: 9/5/2010

A deadline disrupts Sterling Cooper Draper Pryce.

8. The Summer Man

Aired: 9/12/2010

Joan and Peggy deal with high-jinx in the office.

9. The Beautiful Girls

Aired: 9/19/2010

Peggy is forced to face some unpleasant facts about a client's discriminatory business practices. Don and Faye's burgeoning relationship is tested when Sally runs away from home and turns up at the office. Roger tries to rekindle his affair with Joan.

10. Hands and Knees

Aired: 9/26/2010

An unannounced visitor at the Francis home rattles Betty.

11. Chinese Wall

Aired: 10/3/2010

Sterling Cooper Draper Price employees resort to scuttlebutt after an agency wide meeting is called.

12. Blowing Smoke

Aired: 10/10/2010

In the midst of a crisis, Don runs into an old friend.

13. Tomorrowland

Aired: 10/17/2010

Don and Peggy are faced with life-altering decisions.