Aired: 9/7/2009
30 Seconds lifts the lid on the advertising industry and the characters within it. Advertising agency BND Worldwide is marketing a new drink — Rex Randy, but there's a problem with the company mascot.
Aired: 9/14/2009
BND's latest campaign is for a car aimed at female buyers, but the largely male creative department are having trouble with the task. Also, a Power tool company present a challenge with a new drill.
Aired: 9/21/2009
Bobo's Supremo Burger and Government legislation that bans advertising fast food to kids causes headaches for BND; so a different approach is called for.
Aired: 9/28/2009
A young model is needed for the Eternity Rejuvenale cosmetic campaign. But how young is too young? Age is also a hot topic as BND prepares for the Urban Ranger shoot.
Aired: 10/5/2009
Martin's career flashes before his eyes as he plummets from 3rd to 21st in the Campaign Brief creative rankings. Meanwhile Daiyonda are in a spin as their cars are voted "worst on emissions".
Aired: 10/12/2009
A new business opportunity presents a conflict of interest between the prospect, Bridge Bank and BND's founding client Provincial Credit Union. Meanwhile Brooker is scheming to replace Martin with a rising talent.